July 15th, 2008
Events Management can be a complicated process. You must assess the objectives of the client and determine the purpose of the event in order to deliver an insightful and original occasion. Precision, attention to detail and balance must be applied to create a memorable, enjoyable and high impact affair, exceeding the expectations of the client and promoting the concept and messages of the customer.
As an Events Manager myself, these values have a tendency to infiltrate all sorts of unexpected aspects of my life.
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June 20th, 2008
What is your brand’s personality? Is it intelligent or imaginative? Does it smile and shine? A great brand is one that conveys a strong message about you and is a brand you want to live your life by!
Native understands the importance of having a powerful brand that defines and reflects you and engages with your target audience, but realises that branding is one of the most misunderstood concept in all of marketing.
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May 2nd, 2008
‘Staying younger older’ so what exactly does this mean? One thing is for certain; make sure you haven’t underestimated the worth of the 50+ market to your business, if you agree with the messages below ask yourself if this group feature in your marketing strategies, if the answer is no ask yourself if they should be?
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April 16th, 2008
Having watched the US Masters this weekend, many will have seen the great Arnold Palmer leading the way on Thursday with the opening drive into the fog that signaled the start of the competition. Many more in Scotland will have rejoiced at the sight of the great Scot, Sandy Lyle returning to his former glories and sitting near the top of the leaderboard on day one.
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Posted by Martin. Posted in Marketing | No Comments »
